Marketing Strategies for Manufacturers

Building Plans That Build Your Business

Day-to-day activities in a manufacturing environment often prevent thoughtful evaluation of an annual marketing program. There are deadlines, production flow and personnel issues – the list goes on…. Gotham effectively steps in as your marketing department providing marketing strategies for manufacturers that maximize dollars spent and improve lead quality. This process begins with an in depth understanding of the company, its history, product mix, market environment and competitive landscape. Logic is applied to form your strategy, and then we deliver powerful creative to drive return on investment.

Gotham has composed B2B marketing strategies for manufacturers across the world in a diversity of industries. If you are new to having an organized strategy, we can help you build one. We then can effectively manage all the deadlines and provide monthly reporting of marketing activities. If there is an existing marketing plan in place, we will review and improve it. What makes Gotham’s B2B marketing strategies for manufacturers tremendously effective is that we focus on data from your company, customers and competitors to refine the marketing mix. The result? Lower cost per lead and higher sales.

These B2B marketing strategies range from $2,800 to $6,000 depending on your marketing budget and take 2-3 months to complete. Most marketing budgets we work with are from 50K to 500K a year. Once a plan is complete, it is refined year over year to strengthen results across the board.

We are happy to work with smaller industrial companies with limited marketing budgets. In this situation, there may not be enough budget to plan a year’s worth of tactics. We offer consulting services to improve sales. All our services are delivered without long-term contracts.

Our clients appreciate our transparency, ease of communication and desire to help them “move the needle” on sales through strategic marketing planning. We are looking forward to getting to know your company better!

For more information on crafting a marketing strategy for your manufacturing company, complete the form below. 

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