PDS Campaign

PDS - Gotham Industrial Marketing
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Precision Drive Systems operates worldwide service locations, providing manufacturers with better-than-new repairs (within 2 microns) on spindles for wet and dry material removal precision machining applications. Since 1996, PDS’ factory trained engineers and technicians have successfully rebuilt and globally supported more than 36,000 spindles.

Markets Served:

  • Robotics
  • Aerospace
  • Automotive
  • Bearings
  • Stone Cutting
  • Plastics/Composites
  • Woodworking
  • Machine Shops

Services Provided:

  • Marketing consulting
  • Strategic marketing planning
  • Art direction
  • Messaging strategy
  • Public relations
  • Website design
  • Mobile website design
  • Search engine optimization (SEO)
  • Website maintenance
  • Budget management
  • PowerPoint design
  • Google AdWords campaign management
  • Trade ads
  • Vehicle Signage
  • Trade show booth design
  • Email marketing
  • Banner ads
  • Logo design
  • Brochures
  • Case studies
  • Custom Facebook design
  • Custom YouTube design
  • Media placement
  • Video editing
  • Direct mail

Results:

Precision Drive Systems (PDS) hired Gotham owner, Woody to virtually direct their marketing program under Gotham’s consultancy, MarketingGhost in mid-2017. Woody helped with marketing management, as well as, helping PDS to establish an annual marketing budget and Gotham executed the creative and management of all the inbound/outbound content and deadlines. Due to longevity and a woodworking focus, PDS is well known in that industry. In 2019, an aggressive push was enacted to recruit the much larger and lucrative metalworking industry. Through customer surveys,  analytical data and market research, Gotham significantly helped the profitability of PDS, while raising brand awareness and inbound sales opportunities.

PDS Portfolio:

All Campaigns:


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PDS

Southern Glove

Testimonial:

This message is an expression of my appreciation and gratitude for your professional contribution in reversing our stagnation in top line sales. Your creative marketing strategies and inputs have clearly become synchronized with our field sales activities. This has produced a significant uptick in new customers and increased sales opportunities. Many new contacts, when visiting PDS, have remarked favorably on our revamped website. Our website is giving an impression that PDS is much larger than we actually are. As a result, we are pleased with the value received from our marketing budget and our reduced previous spending waste on lackluster trade show results. Please feel free to use me as a professional reference.

Allen Turk - Chairman & CEO, Precision Drive Systems, LLC

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