Marketing for Woodworking Manufacturers

At Gotham, we are completely comfortable with the smell of sawdust! Over our 28+ year history, we have effectively promoted the products and services of OEM suppliers to furniture, cabinetry and millwork as well as companies that manufacture custom wooden displays. Woodworking is a traditional business that is sometimes slow to embrace revolutionary advertising tactics. We have helped our woodworking clients transition their sales model from traditional distributor arrangements to exclusive promotion and sales through e-commerce sites. Innovative marketing and unique product positioning are significant elements that Gotham will bring to the table for your woodworking company. The results are evident in clearer communication, new customers and more sales.

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Branding and positioning
Brochures
Catalog design
Custom communications packages
Email campaigns
Logo design
Marketing strategies
Media placement
Microsite design for new product initiatives
Online marketing
Pay-per-click (PPC) marketing (Google Adwords / Bing Ads)
Print advertising
Pubic relations
Search engine optimization (SEO)
Social media
Trade show marketing and exhibits
Video
Website design

We are fluent in woodworking terminology and the tactics that produce results for our clients. We take the time to understand what makes your company and products unique, and then we craft a plan to realize your goals. Your company will enjoy more name recognition, better customer retention and increased profitability.