Monarch Campaign

Monarch Color Corporation, established in 1977 in Charlotte, NC, has grown to become a global ink supplier presence for the flexo and offset printing markets by consistently providing ink innovation and setting new standards of excellence in product quality. The company offers total solutions for print press consumable needs. In 2017, Monarch launched a new line of plastisol Inks targeting the previously untapped screen printing market.

With six facilities around the globe, Monarch offers personalized service to their customers.

Monarch Color Corporation has enjoyed success and grown steadily based on the quality of their product and reputation for consultative service to their customers. Prior to engaging Gotham, Monarch had a limited web presence and marketing limited to personal visits to regional customers. To explode brand recognition across the US and beyond, a new brand was launched with a Search-Optimized, responsive web redesign. The site and new products are being promoted inbound via social media, animated banners, Pay Per Click and outbound through print advertising, new collateral brochures and press releases.

(It’s too early to report positive sales impact, we intend to update this over time.)