905 Hwy 321 NW Ste. 218 | Hickory, NC 28601
828-327-8099
Located in Hickory, North Carolina, Gotham is an industrial marketing firm providing advertising and marketing for manufacturers nationwide.
Site designed by Industrial Marketing Firm: Gotham
Southern Glove is a family-owned and -operated industrial glove manufacturer. Since 1945, the company has provided top-quality industrial work gloves, hand and arm protection products, and industrial aprons to customers throughout the United States. Southern Glove also offers full-package manufacturing, including contract cutting and sewing services for top-quality private label industrial apparel, safety accessories, and other fabric products made to customers’ specifications.
Southern Glove has sold its line of industrial gloves through a network of distributors. The company had no one with marketing abilities and pursued very little marketing to build sales or their distributor network.
Deploying a new responsive website and digital marketing tactics has paid big dividends for Southern Glove, a personal protection equipment (PPE) manufacturer. Within a year, the company realized a 90 percent increase in monthly visits to the site, 50 percent more pages viewed, and nine times the mobile visits. Gotham worked with Southern Glove to drive web traffic through an integrated, multi-channel marketing campaign combining inbound and outbound tactics and employing consistent brand messaging through traditional and non-traditional marketing methods.
In 2021, Southern Glove sold to a larger PPE distributor.
Gotham has truly worked wonders with our web presence and public relations efforts. Just in the last three quarters, we’ve seen nearly a 90% increase in total monthly visits to the website, about 50% more pages being viewed, and nine times the number of mobile visits we had before Gotham got involved. They’re consistently keeping us on Google’s first page for our most important keywords, and our press releases are circulating all over the web and in newspapers and industry magazines that really matter. We couldn’t be more thrilled with this partnership.
Brent Fidler | President
905 Hwy 321 NW Ste. 218 | Hickory, NC 28601
828-327-8099
Located in Hickory, North Carolina, Gotham is an industrial marketing firm providing advertising and marketing for manufacturers nationwide.
Site designed by Industrial Marketing Firm: Gotham