No matter your goals for your manufacturing company, we can help you meet and exceed them. We infuse strategy, creativity, and real-time knowledge of tactics that work best into a marketing plan that delivers!
✓ Discovery call to discuss corporate goals
✓ Survey of key internal stakeholders
✓ Situational analysis and critique of existing strategies and marketing collateral
✓ Competitor research
✓ Define target audience
✓ Messaging and positioning strategy development
✓ Sales channel strategy
✓ Recommended tactics with a proposed annual budget
✓ Implementation of marketing campaign
✓ Measurement and reporting of results
What makes Gotham’s B2B marketing strategies tremendously effective is that we focus on your company messaging, customers, and analytics to refine the marketing mix. The result? Lower cost per lead and higher sales.
"The first year we worked with Gotham, they were able to build a cohesive marketing strategy, rebrand the company, and create and implement inbound/outbound marketing that helped grow our first year sales by 60%."
"This message is an expression of my appreciation and gratitude for your professional contribution in reversing our stagnation in top line sales. Your creative marketing strategies and inputs have clearly become synchronized with our field sales activities. This has produced a significant uptick in new customers and increased sales opportunities. Many new contacts, when visiting PDS, have remarked favorably on our revamped website. Our website is giving an impression that PDS is much larger than we actually are. As a result, we are pleased with the value received from our marketing budget and our reduced previous spending waste on lackluster trade show results. Please feel free to use me as a professional reference."
"We are thrilled with the results from the creation of iDezign, and all the creative ideas that went into the marketing of the program. With the recent roll out of the iDezign interactive page at Market we are seeing increased demand from retailers for the product. A word to manufacturers, do not underestimate the value of professional sales tools and materials. Retailers are dealing with many brands of manufacturers and an array of different messages including their own, for your product to succeed through the chaos you must invest in sales tools that speak to your target audience. Gotham was wonderful to work with. They made astute suggestions to improve the program and elevated our ideas. Everything was executed in a very professional manner. We have worked with Gotham for years, they are responsive and dedicated to providing great results."